Planning: Locations.

Location notes on the locations we plan to use.

Living room.
Relevant to genre: -Connotes safety, wealth and style. - R&B music videos usually have shots in a house.
Relevant to target audience: -Audience are familiar with the location so it will be beneficial to film in.
Location description: -A living room containing a sofa, table and other furniture -Low key lighting will be included.
Advantages of this location: -Warm conditions. -Easy to obtain and film in. -No background noise.
Potential problems: -Finding a suitable living room that suits the style and genre.
Existing videos that have influence you with this idea: -Justin Timberlake - Suit and tie


Location: South Bank.
Relevant to genre: -R&B genre usually involves drinking, smoking and partying themes-We will be using this in our video.
Relevant to target audience: - These themes are also popular within teens and young adults of this generation, so it is relatable to the audience.
Location Description: -Used to capture famous landmarks of England. -Show teens exploring the popular places in London.
Advantages of location: - A lot of space to film - A lot of light even at night. - Easy to get to.
Potential problems: - External people getting in the way of the shots. - Dangers of being with expensive equipment near water.
Existing videos that have influenced you with this idea: - Frank Sinatra's That's life

Location: Car.
Relevant to genre: - Shows wealth and style. - Popular form of transport.
Location Description: - Modern day car with nice looking interior. - Will be used for transportation purposes to get to the different locations.
Relevant to target audience: - Popular stereotype of the genre that the audience will be able to identify with. - Audience will want to know what kind of car that the star drives
Advantages of location: - Easy to film in - No background noise. - Easy to obtain.
Potential problems: - Car accidents - Money for petrol may be an issue. - Police- filming while driving.
Existing videos that have influence you with this idea: - Justin Timberlake's suit and tie

Location: Central London’s Nightlife.
Relevant to genre: - Popular stereotype of the genre. - The themes that go along with this location: Having fun, partying, etc.
Relevant to target audience: - It’s a world-famous landmark. - People can identify with this location if they live in this area.
Location description: - Central London at night(dark, but illuminated by lights. - Tall buildings - Lots of cars and people - Very colourful.
Advantages of location: - Open space - Lots of room to film - Easy to get to - Identifiable to the audience.
Potential problems: - Police(legal paperwork may be needed) - Some of the people being used in the video may not know how to get there
Existing videos that have influenced you with this idea: - Westlife's smile as it is in the casino and suit and tie by Justin Timberlake